CRS-y Assignment Example | Topics and Well Written Essays - 1000 words

CRS-y - Assignment Example 58)Managers in every success-oriented organization are faced with three key decisions to make; First, the decision on the company’s value proposition. Second, the decision on company’s value-driven operational model, and thirdly, the decision on the company’s value disciplines. The company’s value proposition entails the implicit promise to the customers outlining all values combination (Iacobucci 2011, p. 89). The company’s value-driven operational model involves integration of operation processes with the systems of management and culture, required to deliver effective value proposition (Cooper 1999, p. 56). The company’s value disciplines entail the integration of operational models and value proposition to achieve leadership in the market through competitive advantage. The Treacy and Wiersema value disciplines have impacted greatly on CRM as reviewed in the following discussion of the value disciplines. The first value discipline is opera tional excellence which involves provision of reliable products to the customers and pricing services competitively, with less or no difficulties and inconveniences to the customers. A good example of a company that has embraced this discipline is Dell (Egan 2008, p. 83). Operational excellence stresses on a specified strategic approach on production and delivery of products and services. The companies following this discipline strive for leadership in the industry through price and convenience. The companies seek ways on; overhead minimization, elimination of unnecessary production cost and business processes optimization across all organization frontiers (Mukerjee 2011, p. 167). The companies in pursuance of Operational Excellence concentrate on direct sale to customers, sale based on order rather than inventory and low-cost. Dell, General Electricals, Wal-Mart, America Airlines and Federal Express are some of the companies that have had a significant adoption of the operational e xcellence. This has helped them to be leaders in their industries by undercutting their competitors through the discipline. The companies witnessed an increase in their customer base and their sales (Kincaid 2003, p. 48). However, Operational excellence possess key challenges in maintaining a consistency customer loyalty. This is because the discipline does not focus on product innovation and a long-lasting customer relationship. Instead it concentrates largely on price and convenience in products and services. This results to high switching in buyers as they seek more innovative products, hence leading to a low customer loyalty (Kincaid 2003, p. 43). The other discipline indicated by Treacy and Wiersema is product leadership. This discipline entails product excellence through differentiation. The companies that choose to embrace the discipline shift their focus on making the product different from those of the competitors (Rafinejad 2007, p. 58). Customers may be required to pay a price premium on the products which are differentiated from the competitors’ products. Companies on this discipline strive for the ‘’state-of-art products† characterized by high creativity. Product leadership requires increased product innovation, commercialization of ideas, and pursuance of new solutions and risk taking management structure (Rafinejad 2007,

Business Requirements Research Paper Example | Topics and Well Written Essays - 750 words

Business Requirements - Research Paper Example In addition, the report will offer an insight on the importance of Joint Application Development (JAD) and the significance attributed to the information package diagrams. The foremost function of requirement gathering in the development process involves the determination of the nature of requirements that are fit for the system development in terms of action, measurement, definition, testability and needs relative to the required design. In addition, this stage of gathering is critical in identifying the errors and correcting them before codes are given for the functions. This helps in reducing over 50% defects in the whole system (Tremblay & Cheston, 2001). The building of the a data warehouse and operational databases share commonalities in terms of technological support in terms of use of function based keys and views. Both are founded on a data model. However, differences between the two exist. The foremost being on the functional perspective whereby the operational database development transaction, offers solutions to the operational requirements, while in the case of warehouse database, the ad hoc questions are operational for management functions. The other difference involves the diverse functional requirements for the two types. In the case of operational database, the primary focus is on data security and coherence, while in the case of warehouse database the focus is on the economic analysis, which gives predictable indexes. In addition, the design of the two databases is different. Whereas the design of the operational databases are structured to fit online processing of the transactions, that of warehouse database is struct ured to fit and enhance data analysis (Tremblay & Cheston, 2001). The operational design helps in efficient large scale storage of transactional data storage. An example of this type of information includes current information that needs updates. It is imperative to note that,

The Sixth Challenge of Vision 2020 Essay Example for Free

The Sixth Challenge of Vision 2020 Essay The sixth challenge of vision 2020 is to form a scientific –oriented and progressive society. A scientific, oriented and progressive society is a society that is fully inventive and creative, forward-looking, optimism, generous and provides a technological civilization in the future. The reason why I think the sixth challenge cannot be met because of the identification of race with economic function, and the recognition of race in economic backwardness. Identification of race with economic scale implies that the income of individual is not equal; the crisis of disparity between races is significant. Each race will have their own economic worth due to the individual upbringing and education, economic preferences and effort therefore they received different financial reward. An equality of income between races is not possible and not achievable. On the other hand, the sixth challenge cannot be meet on year 2020 is because of lack of skill labors in the society. Young Malaysians seek to study and work abroad and this create a shortage of skill labor which slowed down the growth of the country. Others countries provide better wages, career opportunity, environment and education than Malaysia such as neighbor Singapore. Therefore, it is hard to develop a scientific society by year 2020 if there is a shortage in skilled labors, potential and technologies. To overcome the challenge, 1 Malaysia concept must be strongly built up in every race’s mindset to reduce racial politics in the country. The society should accept and tolerances among people of different races, and have a mutual respect for each citizens within the country. Government should allocated resources appropriately to reduce the racist crisis. Next, government should also focus on the level of wages and allowance pay to the skilled labor to reduce the capital loss of country. Government should increase the project of development of the country to provide more career opportunities to the citizens.

Macro-environment and Micro-environment for Topshop

Macro-environment and Micro-environment for Topshop Introduction As a global marketing manager of Topshop, it is very necessary to think about expanding its global marketing. China is a good choice as it owns a large number of persons. And, alongside changing lifestyles and income growth, Chinas fashion retail market is booming (Reuters, 2007[Online]). For Topshop, it means many potential customers. But, some other international brands, like Zara and HM, have opened its market in China for few years and have created customer loyalty to some extent. Then, before entering into Chinese market, it is still need to make a detailed analysis of the whole Chinese environment include internal and external and decide the most suitable entry strategy for Topshop if it wants to be successful. Situation of Topshop: Organization overview Topshop is a U.K. based clothing store chain which is founded in1964 for young women selling fashion clothes, shoes and accessories and also is a part of the Arcadia Group (Mahalo.com, 2010 [Online]). It is owned by Sir Philip Green and the stores feature Kate Mosss designer fashions (Mahalo.com, 2010 [Online]). Now, the flagship store in London Oxford Street is the biggest fashion store in Europe. It operates in more than 20 countries currently and has over 309 fashion stores nationwide, and 50 stores outside the UK (Oppapers.com, 2008 [Online]). It also has a website where you can buy a lot of the Topshop (Oppapers.com, 2008 [Online]). SWOT analysis Strength of Topshop as it belongs to Arcadia Group which managing several successful brands, and has accessed to target market with over 300 stores nationwide (marangonimarketing.blogspot.com, 2008[Online]). It provides numerous choices in product lines and design variety of products with thousands of looks per season creatively (Irina Klebelsberg, 2008[Online]). Compete with other brands, it also offers free personal style consultants (Irina Klebelsberg, 2008[Online]). And, internet website makes it attract more customers around the world and make everybody shopping online quickly (marangonimarketing.blogspot.com, 2008[Online]). All of these make Topshop keep trend of awareness and follow the fashion (Irina Klebelsberg, 2008[Online]). Weakness of Topshop is that the company is global, but it has a presence in few countries worldwide (Irina Klebelsberg, 2008[Online]). A large number of staff and products make it difficult to manage and increase the management costs. And, big store space lead to weak customer services. On web shopping, there is no detail and size for accessorizes (marangonimarketing.blogspot.com, 2008[Online]). Moreover, some garments quality is not matching with the price (Irina Klebelsberg, 2008[Online]). Opportunities for Topshop are about a large number of people in China which means it can get many potential consumers. Compared with other fashion retailers, it is not just target young Chinese, but also white-collared workers and a part of middle aged persons who follow the latest fashion in China, as this kind of fashion group can afford it and willing to spend on fashion (Reuters, 2007). It is easier for attracting Chinese customers and makes them know about this brand by online shopping to increase revenue and profits (marangonimarketing.blogspot.com, 2008[Online]). Threats always reflected by its competitors, such as Zara and HM, also are fast fashion retailers who have entered into China and have a status for few years(Irina Klebelsberg, 2008[Online]). If Topshop wants to be successful in China, it is necessary to show its unique features and improve quality and retain low price and good design, because its competitors cooperate with top designers and fashion icons too (marangonimarketing.blogspot.com, 2008[Online]). Whats more, it needs to face some limitations from government policies and to know about the cultural and demands of China as soon as possible. Key competitors For Topshop, Zara and HM are considered international competitors in China, as all of them have some common features as fashion retailing. For example, they are all creativity, quality design and rapid turnaround to adjust to changing market demand (Thinking made easy, 2009[Online]). However, Zara is the closest competitor for Topshop because of the relative higher price than HM. To some extent, HM is less fashionable. Analysis of China: PEST analysis In aspects of policies, China insists its way of peaceful development and keeps the stable political situation for a long term which offers a favorable external environment for Topshop to develop its market. And, the government also enhances its attention on overseas-funded enterprises and develops a well environment for investment to achieve its goal of investment attraction. By economics, from 2003 to 2010, GDP in China has increased as a whole (real growth rate showed as the chart below) which means the growth in the living standard. Moreover, this reflects that purchase power has been improved. It suggests that consumers can afford its products at reasonable price if Topshop enter into Chinese. China GDP (indexmundi.com, 2010) In social, China is a country with a large population which means many potential consumers for Topshop. And, it targets except young, also includes white-collared workers (Reuters, 2007). In China, they are both paying more attention on fashion products and brands. It is not difficult for Topshop to be a new focus as a famous international brand. About technologies, in China, E-commerce becomes more and more popular nowadays. In comparison, shopping online is more perfect in such a developing country. It is easier to set up its own network platform to advertise and sell products for Topshop. It is also a useful way to attract consumers. The theory of Porters diamond (Value based management.net, 2010) The four point of the diamond contributes towards global success as the picture shows (Henry, 2008). Factor conditions as China has large populations and have a low labor costs. And, perfect network it creates make it successful in business, especially for selling. Demands conditions as various customers demands in China make Topshop to innovate and provide an insight into future global trends for Topshop stay in a better position to exploit (Henry, 2008). To cooperate with Chinese suppliers provide Topshop with the most cost-effective inputs and communicates with local suppliers can make Topshop to learn about new fashion features to shape new styles (Henry, 2008). The structure of Chinese market is complex and multilevel with a large and various demand (Xinhua, 2009 [Online]). With this feature, it may work well in retailing industries. For Topshop, as a fashion retailer, it is driven by a need of fashionable and trendy for providing products to meet demands variety which suit for current Chinese market (elegman.com, 2005 [Online]). And, the existed strong competitors create pressures for Topshop to update to compete successfully (Henry, 2008). The theory of Porters Five Forces www.anythingresearch.com The five forces as the picture shows are used to analyze for assessing the competitive environment (Henry, 2008). The threat of new entrants depends on entry barriers and the reaction of existing competitors (Henry, 2008). For Topshop, if entry barriers are high, the threats of new entrants will be low. For example, as a global brand, Topshop already has a large-scale, to some extent, it can achieve economies of scale to decrease its costs, gain more profits with stronger proclivity. Then, if new entrants without enough strength, it will be difficult to entry into the industry and the threats will be low for Topshop. Bargaining power of buyers, buyers always want lower price and more services and bargain for high-quality (Henry, 2008).Topshop has to face to the forces come from buyers, if products can not satisfy customers demands, they will find other products to replace which leads to the loss of customers. This asks Topshop to make products with reasonable price and high quality. Bargaining power of suppliers, sometimes the costs of Topshop based on its suppliers. It is unnecessary to worry about if Topshop has many suppliers because it has opportunity to choose one which can offer lower costs. But, if fewer suppliers can provide goods and services for it, the profits may be decreased as suppliers will ask for high costs and there is no space to choose. Threat of substitution, there are products and services can meet similar needs, if Topshop cannot meet customers demands, especially for price, they will choose another one (Henry, 2008). It has to under the pressure and adjusts its price for maintaining its customers and profits. The intensity of rivalry, Zara is the closest competitor for Topshop as the similar price and products, so it has to face a strong competition. And, both them target young persons. The competition also is reflected to gain customers. What makes China attractive to invest in China keeps its stable political situation by peaceful development and offers a favorable environment to attract investment of foreign-funded enterprises. And, a large number of populations which suggests many potential customers make it attractive for Topshop to invest in. Moreover, it is worth investing as the attitude for following the fashion is enthusiastic and people also willing to spend on it (Reuters, 2007). Though it has to face the pressure of competition, Topshop still can maintain its competitive advantage with reasonable price, good design and high quality. Available market entry strategies for Topshop: Exporting is one of entry mode strategies for Topshop as it can make goods and services in UK and sells them in China. This method provides an opportunity for Topshop to acquire international experience for decreasing its risk exposure and resource commitments (Henry, 2008). But for Topshop, a famous international brand, has expanded its market in many other countries, it has already owned enough experience and strength to undertake risks. Exporting may waste a long time for it to entry into China, because it relies on local distributors and some of them have less ability to marketing and promoting international products (Henry, 2008). Then, it is not a suitable strategy for Topshop. Licensing is another way for Topshop to entry into China with less resource commitments. It is attractive for small firms as it requires little capital (Chee Harris, 1998). It can make Topshop to enter China quickly and fairly and help to access market knowledge, distribution and contact with customers immediately (Chee Harris, 1998). It also invests with a low cost. But, Topshop will have a less and direct control for its products and also make licensee is able to imitate its products and become its competitor (Henry, 2008). To some extent, it may enhance the stress of competition in Chinese market because of it is common for customers in China to choose imitation which is similar with what they wants of a lower price. It is easy to be replaced by imitation for Topshop. Franchise is particular form of licensing which can make Topshop enter into China rapidly with minimum investment (Chee Harris, 1998). Benefits of franchise as franchisee can provide local market knowledge which similar with Licensing. And, Chinese market may be more receptive to this strategy by a large area because of it involves local ownership and employment (Henry, 2008). The disadvantage is about lacking of trust and understanding between Topshop and its franchisee (Henry, 2008). The successful of franchisee means mutually beneficial for both side, not just for Topshop or its franchisee. Joint venture is a new company which is created by Topshop with its partners if it chooses this form. It differs from licensing as Topshop can take a managerial role and participate in operation and control its product line (Chee Harris, 1998). Partners will share the risks and costs of investment. Other benefits as joint venture can help greater familiarity with the local environment, especially for cultural of Chinese market. This enables joint venture to be more aware of culture sensitive. By joint venture, Topshop may benefit from government support and with a local partner (Chee Harris, 1998). Strategic alliance is sharing some resources and capabilities of Topshop with its two or more separated organizations (Henry, 2008). Their common aim is to learn from its partners. They all need to grow and develop based on their strategic objectives. It is beneficial because the opportunity to build new skills that Topshop can get from its partners (Chee Harris, 1998). But, it is difficult to identify each companys boundaries and ownership is also not clear. For a long-term strategy, Topshop cannot show its obvious features to attract customers and establish a superior position. Wholly owned Subsidiaries is the strategy can make a total control for Topshop. This entry involves the greatest commitment of resources with the highest risk (Henry, 2008). The unique resources and the distinctive capabilities provide for competitive advantage of Topshop (Henry, 2008). The drawbacks is just about Topshop has to undertake the most risk compared with other strategies. Conclusion: Through analysis of the situation and competition environment of Topshop and China, and think about some available strategies for Topshop entering China, Wholly owned Subsidiaries is the most suitable entry strategy for Topshop to choose. The decision depends on the vision of Topshop and its attitude towards risks and available investment capital. For Topshop, though it needs to face the highest investment cost and the most risk by strategy of wholly owned subsidiaries, it also can get the greatest returns based on this mode (Henry, 2008). Topshop can maximize the control of products line, operation and managements in China with this strategy. And, to expand its new market in China by this way can fully reflect competitive advantages of Topshop with enough capital. This entry mode provides a chance for Topshop to make a full use of local resources to produce, to some extent, helping to decrease the cost. Moreover, comparative low labor cost in China makes Topshop to save investment c ost on human resources, combined with its enough capital and competitive strength, it is real to reduce the threats if new entrants. By the development of business, it is not just open one store in China of Topshop, so wholly owned subsidiaries make Topshop can control its business in China and prepare the foundation for its future development. As a famous global brand, some suppliers are also in China, to choose wholly owned subsidiaries as an entry strategy make it close to the source of raw materials (Henry, 2008). Based on its local suppliers, it is easier to catch up the local fashion trend by communicating with its suppliers and serve the market better to satisfy local needs. Whats more, a base established in China can help to avoid government policies and barriers to trade which is better than exporting (Chee Harris, 1998). Other strategies like joint venture and licensing are common choice for other retailing. Then, Topshop choose wholly owned subsidiaries helps it enter into China rapidly and show its strength. And, in the initial period, Topshop choose wholly owned subsidiaries as entry modes can help to introduce other series products of Topshop gradually, such as Topman, to expand its market share at the right time.

Wackenhut SS :: Personal Narrative Writing

Wackenhut SS It was a warm spring day. I turned down the radio as I drove across the bridge at Hoover dam, water and cement connected the state line separating Arizona from Nevada. Crossing the dam then past the tourist information center reached two huge stone angel monuments with arms and wings stretched toward the sky. The sight of them invoked religious desperation from me as if a I was lacking from divine intervention. Parked on either side of the two towering angels sat two highway patrol cars. One on each side of the statues like vultures ordered by the sherif of Nottingham to victimize taxpayers. I felt desperate and uneasy as I stared into the troopers eyes as I passed by and they stared back. I am not paranoid but that doesn't mean they are not after me. Everyone is a suspect and victim for harassment and possible revenue. My sense of privacy dissolved with the irreverent mix. Psychically connected and hoping to break the troopers attention, I turned up Black Sabbath on the radio and sa ng along. "They tell you black is really white, the moon is just the sun at night and when you walk through golden halls, you get to keep the gold that falls, it's heaven and hell." The patrol cars stay put as I wind up the mountain road out of sight. I keep the heavy metal tunes blaring to give me that extra boost of primal fire that leads one to believe that enough vrihl energy omnisciently moves away adversaries. My attention shot through their hollow headslike a laser out of the screaming skulls of hell. Aggressive aesthetic attention, makes things move quicker with a lottery of victims. I drop my vigil as I drive through Henderson Nevada. From the clouds, mountains and small skyscrapers, the twilight cast a weird silhouette around the city. I felt safe, as if the ratio of civilians had the police outnumbered. I turn off the radio to sense the silence that Lake Mead evoked in the sunset. Winding up the highway, the sky pulled like a magnet, my hair stood on end, the roof of the car like static electricity. I head north-west towards Vegas into the orange twilight. I light a joint and savor the powerful ringing in my ears as I focus my attention on the electric silence, invisibly driving me into Las Vegas.

Graduation Speech -- Graduation Speech, Commencement Address

Years ago there was a traveler who came upon an old-fashioned pump from which he would have to pump the handle in order to retrieve the water. Beside the pump there was a pitcher full of water, and on the pump there was a sign. The sign instructions were to prime the pump with the water in the pitcher, pump the water for use, and then refill the pitcher. The thirsty man looked at the pitcher, the pump and the sign. He thought to himself, "If I pour this water down the pump, and it doesn't work, I will have no water to drink and it will be wasted. But, if I drink the water, I will be satisfied, but the next traveler will have nothing. We as graduates are like this traveler and we have decisions to make. We have the potential to be contributing members of society -- we are the doctors, nurses, farmers, servicemen and pastors of tomorrow. We can use the water in the pitcher that is like the education and resources this country has given us, and we can prime the pump for others, providing them with the opportunities that we have already been given. We can give back to society with our...

Animal Bullying

The horizon melted across the sky, the setting sun nowhere to be seen. A seagull dived across the sky, heading horizon. I sat on the sandy beach, staring at the mesmerizing obediently beside me. Looking at it, a wave of fresh memories came rushing back into my mind, engulfing me in it†¦Ã¢â‚¬ ¦ It was a sultry Saturday afternoon, left to my own devices. I sat on my squishy couch, eyes peeled on the goggle box, enjoying my favourite television show, ‘Zero no Tsukaima’. Then, the show finally ended, I rubbed my still bleary eyes and gave the clock a quick glance.It was still early, only 3 o’clock. Wondering what to do, I stared blankly at the ceiling. Then the telephone started ringing shrilly. Without further hesitation, I dashed to answer it and to my surprise, it was my best friend, John inviting me for a ride in the park. I agreed readily. Like a cat on hot brick, I quickly changed and glanced countless times at the clock in the process, then, I quickly boar ded my bike and started cycling towards the park. Though the park was only a stone’s throw away from my house, then it seemed as if it was miles away.After what seemed like an eternity, I finally reached the park and found John waiting for me there impatiently. I quickly approached him and we began cycling around while chatting about the interesting happenings in school. Just as we having a whale of our time, a scared ‘mew’ and then a crowd of raucous laughter aroused our attention. We quickly alighted from our bikes and then edged nearer and nearer to the direction where the laughter was coming from. Hiding behind a clump of bushes, we peered carefully through the gaps between the leaves to see what had happened.To our utter horror, three teenage boys formed a small circle around a white and brown splotched cat and each was armed with several rubber bands and a packet of soft drink. Then, one of the boys let loose a rubber band striking the cat near the eye, it retreated and the boy behind it let loose another rubber band hitting it on the back and he also edged forward to step its tail. The cat gave another loud pitiful ‘mew’ and it nearly broke my heart. â€Å"How dare they do that to such a helpless little cat? † I thought.I began to stand up, but John grabbed my arm and we retreated to a few metres away and John frantically asked me, â€Å"What do you want to do? They are so much bigger and stronger than us! † I gave a sigh and told him how I felt and I also told him that I could not bear to see the kitten being bullied and beaten by the teenagers and I turned to go towards the teenager, and John grabbed me again and tried his best to persuade me not to go but I would not listen, the commotion aroused the attention of the teenagers and they came out, looking at what had happened. When they saw us, they snickered and asked, â€Å"What business do you have here kid? Anger started to boil within me and I longed to go up to him and give him a bash straight in the face, but I had to suppress my anger and said, â€Å"I may be a kid but at least I know it is wrong to hurt innocent animals unlike you dunces. † The teenagers instantly flared up and were cracking their knuckles. Instantly, I regretted what I had just said. John was standing beside me trembling from head to toe. Then, the leader of the gang snarled at me, â€Å"Who cares about a rotten ball of fur. † I made a quick dash for the kitten that came limping towards us and then without a second look, I dashed away.John also followed me and also kept looking backwards, but to our surprise, the teenagers did not chase us. After running for quite a long distance, we stopped to catch a breath. I also stopped to take a look at the kitten, its right leg was bleeding and its blood dyed my red shirt as I held it close to myself just now. Then the kitten started licking its wound. After discussing with John, we decided to bring it to the vet. Upon reaching the vet, we showed him the veterinarian and he told us that the kitten was not too badly hurt except for some skin deep cuts.Only then, we sighed in relief. Then, we decided to go home and John said that he had nothing to do with the kitten, so I brought it home. When my parents came home, I related the incident to them and I asked them if I could keep the kitten. At first, they were firm and said no, but after much begging and persuasion, they finally agreed me and requested me to take care of the kitten myself as my mother was afraid that after some time, I would lose interest in the cat and the responsibility of taking care of it would land on her.That, I readily agreed. Suddenly, my cat bounded from my torch and ran it around me back into reality. Looking at the sky again, it was turning dark and I gave a sigh ready to get up and go back home for dinner, carrying the kitten in one hand, I set off to home. I was really grateful that I had the chance to come by the kitten. I will devote myself to take care of the kitten for life. That is what it takes to be a responsible pet owner.